moma exterior.jpg
photo courtesy of Joopy’s Flickr
At first glance this sounded like a great idea:

A new public art installation will turn the facades of the Museum of Modern Art into an outdoor movie theater of sorts next winter, with the images large enough to be seen from the street, museum and city officials announced yesterday.

Until we realized it will run in the absolute dead of winter:

The work will be up from Jan. 16 through Feb. 12, shown from dusk until 10 p.m.

Note to curator: Not even tourists from Scandinavia are gonna brave the elements to watch artist Doug Aitken’s 15-20 minute movies, a seemingly long time in the frigidity of a NYC winter.
ART OF THE REEL: MOMA’S MOVIE ‘MULTIPLEX’ PLAN NY Post


moma exterior.jpg
photo courtesy of Joopy’s Flickr
At first glance this sounded like a great idea:

A new public art installation will turn the facades of the Museum of Modern Art into an outdoor movie theater of sorts next winter, with the images large enough to be seen from the street, museum and city officials announced yesterday.

Until we realized it will run in the absolute dead of winter:

The work will be up from Jan. 16 through Feb. 12, shown from dusk until 10 p.m.

Note to curator: Not even tourists from Scandinavia are gonna brave the elements to watch artist Doug Aitken’s 15-20 minute movies, a seemingly long time in the frigidity of a NYC winter.
ART OF THE REEL: MOMA’S MOVIE ‘MULTIPLEX’ PLAN NY Post