
After their last marketing fiasco it is good to see Sony dive right back, head first, into the art community and attempt to get that “creative” marketing concept down this time around for their prized PSP.
According to Adverblog Sony let the Swedes take a shot at it, and they did an OK job. The basic idea is a virtual gallery of art, film and music for Scandinavian artists (but open to all) that is compatible with the PSP.
ROAR with us and check out the ‘Open Art’ exhibit and ANIMAL’s pick of the litter, including swastikas, cross burnings, and some really cool looking shit.

After their last marketing fiasco it is good to see Sony dive right back, head first, into the art community and attempt to get that “creative” marketing concept down this time around for their prized PSP.
According to Adverblog Sony let the Swedes take a shot at it, and they did an OK job. The basic idea is a virtual gallery of art, film and music for Scandinavian artists (but open to all) that is compatible with the PSP.
ROAR with us and check out the ‘Open Art’ exhibit and ANIMAL’s pick of the litter, including swastikas, cross burnings, and some really cool looking shit.
The Open Exhibition gallery looks really good and the art is amazing, but it still feels kind of ingenuous and vaguely vampiric, and has that hit and run marketing feel to it. However, the live Open Art gallery where you can write whatever the fuck you want, almost makes up for any of the other shortcomings. (And admittedly, when extremely stoned with nothing to do, the Open Sound thingy is a blast).
Hats off to Sony for not censoring the site at all and letting what their press release describes as “creative democracy†live. They put their ass out there and ain’t afraid if it gets a little spanked.

Heil Sony!

KKK play.

Drop it like its hot.

Can I pet your pussy?

Even the “C” word is up in here.

Open Water 2.

Tsunami’s can be fun.

Beatle Bailey and the Pink Penis

Timeless classic.

Yeah mon!

Quack quack.

School counselor please!

Belongs in the MoMa.

Zionists.

Pissed off!

For the ladies.

Shrunken Head.

Contemporary.

Back to nature.

Just say no!

Pink is the new black.

Monet would be proud.











