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If keeping up with all the new sneakers, Japanese toys, prints, and limited edition crap out there has become nearly impossible welcome to Survival of the Hippest. We cool hunt-and-gather all the crap you could ever want so that you may never be on the wrong end of a scowl or inside joke when traversing the Lower East Side. Be forever prepared and tucked in:
stussybikeandskateboard.jpg
Nothing makes us happier then artists doing cool projects and getting paid. But a skateboard to match your Honda motorbike? Yeah, we’re scratching our heads too. [Being Hunted]
jerseyhood.jpeg
This is a very cool sweatshirt by 49×16 designed specifically for cyclists. Like traditional jerseys, this sweatshirt has pouches perfect for holding extra tubes, water, and to keep your joints safe. [King Kog]
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One of the best bootlegs that used to float around NYC back in the days were the knock off Gucci hoodies and t-shirts. They cost around $10 and looked great with a pair of Cazals. Well, Gucci officially brings them back, but for $200? [The Brilliance]
worldcupbearbrick.jpeg
If you happen to be a World Cup fan, a vinyl toy collector, and a philanthropist, NIKE’s got you covered with its newest Bearbrick collaboration. [Hypebeast]
timberland-kingspoke.jpeg
Something tells us Timeberland is attempting to go hipster with its re-release of its King Spoke sneakers.[Cool Hunting]


survive.logo.final copy.jpg
If keeping up with all the new sneakers, Japanese toys, prints, and limited edition crap out there has become nearly impossible welcome to Survival of the Hippest. We cool hunt-and-gather all the crap you could ever want so that you may never be on the wrong end of a scowl or inside joke when traversing the Lower East Side. Be forever prepared and tucked in:
stussybikeandskateboard.jpg
Nothing makes us happier then artists doing cool projects and getting paid. But a skateboard to match your Honda motorbike? Yeah, we’re scratching our heads too. [Being Hunted]
jerseyhood.jpeg
This is a very cool sweatshirt by 49×16 designed specifically for cyclists. Like traditional jerseys, this sweatshirt has pouches perfect for holding extra tubes, water, and to keep your joints safe. [King Kog]
515_small.jpeg
One of the best bootlegs that used to float around NYC back in the days were the knock off Gucci hoodies and t-shirts. They cost around $10 and looked great with a pair of Cazals. Well, Gucci officially brings them back, but for $200? [The Brilliance]
worldcupbearbrick.jpeg
If you happen to be a World Cup fan, a vinyl toy collector, and a philanthropist, NIKE’s got you covered with its newest Bearbrick collaboration. [Hypebeast]
timberland-kingspoke.jpeg
Something tells us Timeberland is attempting to go hipster with its re-release of its King Spoke sneakers.[Cool Hunting]