Warner Bros. Whores Out Looney Tunes for Food

2_timewarner_safeay.jpgSupermarket chain Safeway struck a licensing deal with Warner Bros. to splash the whole family of Looney Tunes characters onto a new ‘Eating Right Kids’ line of food. Childhood Saturday morning, cartoon favorites like Bugs Bunny, Tweety, Taz, Sylvester, Wile E. Coyote, Roadrunner, Daffy Duck, and others will populate more than 100 items across 30 categories: breakfast foods, portable meals, dairy snacks, and beverages. If Bugs Bunny can’t convince mothers to buy $5 boxes of cereal, who can?


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