Photos: Barbarian Blog/Flickr (Click to enlarge)
On July 31st, these posters for Hello Health, a new local internet-savvy doctor service, went up in a couple of L and G train stations in Brooklyn. Within days, riders had filled in many of the bubbles. On August 5th, The MTA pulled the posters because, they said, the ads promoted subway vandalism. No. Shit. At least they promoted orderly subway vandalism, unlike the NYPD recruitment ads or this Summer’s movie posters.
But of course the malfunctioning MTA was going to pull these posters—the ad people at The Barbarian Group seemed genuinely surprised by this. Now Hello Health is on the hook for a six-month media buy, and the idea—including the service’s own bubble logo—is completely dead, according to Barbarian president Benjamin Palmer. Yikes. Back to the blank computer screen. The MTA didn’t return two calls for comment. After the jump, take a look at a sampling of how New Yorkers thoughtfully expressed themselves. UPDATE: CBS is eviler than the MTA.

Photos: JayParkinsonMD