Fresh off the buzz it created in June with a massive design overhaul that included a sleek new aluminum bottle and various POS, Coca Cola is once against enlisting some help from creatives to keep the brand marginally fresh. They recently tapped Italian designer Roberto Cavalli to create a trio of limited edition bottles for Coca Cola Light (that’s the Euro name for Diet Coke in Italy). The signature animalistic patterns were designed to resemble a Cavalli dress. Only 100,000 of each design is being released in exclusive restaurants and bars in Italy. |Sybarites|
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Roberto Cavalli’s Coke-Fueled Designs
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