Poster Boy Commissioned To Enhance MoMA’s Subway Ads

Earlier this month, the Museum of Modern Art launched an ambitious ad campaign, plastering the entire Atlantic-Pacific Avenue subway station with 57 mostly staid works of art that you’ve probably seen before, that was, until Poster Boy got his hands on them. New York magazine reports that the constructive vandal joined up with Doug Jaeger, the CEO of the creative agency that executed the campaign and altered the pieces—Aakash Nihalani also added his signature stye. Not only did the artistic action breathe new life into the marketing initiative, but it also was an interesting way for Jaeger to offer his client some excellent added value, even if they supposedly didn’t ask for it. Click below for another visually arresting modification that pushes Poster Boy one step closer towards the dark side.

|Photos: Doug Jaeger|





























[...] point, it’s too dizzying to even bother translating. Besides, it’s not like he was ever commissioned to modify ads before, right? We’re just going to pause for a moment and remember the good ol’ days. [...]
[...] some photos of his latest modifications. This is a positive sign for things to come, unless he was commissioned or got permission to enhance the ads for these Pepsico-owned beverage companies, in which case we [...]