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While most artists are inspired by Marcel Duchamp’s urinals, building them bigger or creating collections of museum-quality bathroom fixtures, Ji Lee reworks the Readymade artist’s Bicycle Wheel for Duchamp Reloaded:

In 1913, Marcel Duchamp took found objects from the streets and placed them in museums. 96 years later, if Duchamp were alive, he may want to do the very opposite.

Ji Lee, who was one of the artists who participated in the New York Street Advertising Takeover, is showing his documentation of the piece at Joyride, the Bicycle Film Festival’s art show opening this evening.