neighborhood-coca-cola-coke-zero

Japanese streetwear brand NEIGHBORHOOD has released a corporate can collaboration that actually makes Mountain Dew’s “Green Label Art” bottles look good. Hollowly shilling for Coke Zero, the “technical apparel” makers co-branded a soda can, USB-stick, tote bag, and t-shirts with the slogan, “Forever Zero, Zero Forever.” But as Hypebeast points out, the pile of schwag is “keeping in tune with NEIGHBORHOOD’s dark aesthetics” so it’s all good, or not.