AT&T’s Unfortunate Super Bowl Promo

02.06.11 Bucky Turco

When it comes to the Super Bowl, companies pay millions of dollars to advertise their brands, but tonight AT&T got a whole lot of exposure, for free. None of it positive. Will.i.am of the Black Eyes Peas is very upset that they spoiled what he thought was an otherwise outstanding halftime show after he couldn’t get any service and was unable to tweet during the performance like he planned. So, as soon as he could get online, he blasted their incompetence to his 800k plus followers on Twitter, twice!