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Giant, Interactive “Capitalism Works for Me” Sign Coming
to Times Square


September 5, 2013 | Kyle Chayka

Artist and prominent activist Steve Lambert’s recent piece Capitalism Works for Me! (True/False) is a massive 20 x 9 ft illuminated sign, fully equipped with a podium that allows the public to participate by voting. The piece, which was co-commissioned by the French Institute Alliance Française and Times Square Arts as part of FIAF’s 2013 Crossing the Line festival is set to be on view right in the middle Times Square from September 20th to October 6th. At a site like this, that’s a very loaded question.

The piece has previously visited other metropolitan locations such as Los Angeles, San Diego, and Liverpool, England. Here it is in Boston.

“Capitalism Works for Me! (True/False),”  Steve Lambert, Sep 20 (12–5pm), Oct 6 – Oct 9 (12–7pm), Times Square (Image: DailyServing)