COPYRANTER
Maybe the Most Depressing Billboard You'll Ever See
(Click image to enlarge dismal fine print)
You're riding through depressing East New York, and you spot this billboard on the side of a one of the neighborhood's shitty buildings. You read the headline. You see the toilet. Ouch. East New York ain't TriBeCa, but is inferring that it's a TOILET appropriate? Then, you read the small print. Then you read the smaller print (it looks like, Bristol-Meyers Squibb). Ohhh. It's one of those cheating pharmaceutical advertisements. By not actually naming their HIV drug, the company gets around including all the pesky disclaimer copy. So diarrhea is apparently the major side effect of HIV meds. Jesus. I have chronic IBS, and it is pure agony sometimes (I do all my New Yorker reading on the shitter.). Cramping, burning, itching HIV-positive people—my probably-useless agnostic prayers are with you.
-Copyranter
by ANIMAL on May 15, 2008
Comments (4)
Is it me or did they spell doctor as docor?
Posted by Richard | May 15, 2008 5:43 PM
Good catch! It does say "docor"
Posted by Jayhawker | May 15, 2008 6:08 PM
Actually, you can use the name without fair balance. You just can't make product claims. But I guess if there's product claims and no logo, you can do whatever the heck you want? I did not know this.
Still, nice spelling.
Posted by Jessie Birks | May 15, 2008 9:15 PM
Even more depressing, is seeing this plastered up at the bus stop outside my home in Brooklyn. But at least the small version gets "doctor" right.
Posted by ResidentClinton | May 17, 2008 4:58 PM