COPYRANTER
Hey, Need An Auto Loan?
Apparently tired of having the bankable David Spade being the only thing people remembered about their advertising, Capital One recently switched to the popular big bank strategy of "looky at how many locations we have!" But showing pussy push pins on a map isn't very sexy. So, the $15+ billion behemoth decided to produce TV spots and print ads featuring Brobdingnagian push pins crashing from the sky, just missing pedestrians and not missing taxi cabs—we are omnipresently powerful, you financially-strapped peons! But with two construction cranes crashing to the pavement in the last three months killing nine people, plus another one back in 2006 that actually crushed a cab, maybe this isn't the smartest imagery to use in NYC right now, yes? Yes.
-Copyranter
by ANIMAL on June 2, 2008
Comments (2)
It did seem like a terrorist attack when I walked to work and every North Fork was suddenly a Capital One. (I wouldn't compare it to a construction anything, since it all happened so quickly.
Posted by Jessie Birks | June 2, 2008 5:10 PM
You just wanted an excuse to use the word 'Brobdingnagian'
Posted by Greg C | June 2, 2008 9:31 PM