Officials Looking to Drown NYC’s Spirit(s)

12.01.10 Bucky Turco

New York City just launched a new behavioral modification campaign, this one aimed at drinking. Fellas: It could bloody your face. Ladies: It will make you wait really long for a subway. Is this campaign effective? NO, just obnoxious. Take away our peep shows, cigarettes, blind caloric intake, sugary drinks, and since we’re so goddamn complacent, salt too, but leave our drunkenness alone. You’ve already got Four Loko, what more do you want?