ANIMAL » SabMiller India http://animalnewyork.com Thu, 09 Feb 2012 22:45:39 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 ‘Excuse Me Bartender, My Coaster’s Drunk.’ http://animalnewyork.com/2009/07/excuse-me-bartender-my-coasters-drunk/ http://animalnewyork.com/2009/07/excuse-me-bartender-my-coasters-drunk/#comments Fri, 03 Jul 2009 16:05:27 +0000 Copyranter http://animalnewyork.com/?p=22056 fosterscoasterAnd you thought yesterday’s Nikon flashbulb billboard was annoying. How ’bout being taught a social lesson by a fucking beer coaster? As part of their “Corporate Social Responsibility” campaign, SABMiller India (Foster’s distributor) somehow convinced 40+ bars and restaurants in Indian cities to hand out these infuriating magnetic coasters to patrons with their Foster’s rounds. When you tried to place your mug (which had an opposite-polarity magnet in the base) on the sports car coaster, it slid away. Then, after maybe freaking out and spilling your beer, and if you were observant, you noticed the “Drinking & driving don’t mix” message on the mug. Haha, you got me Foster’s. Now, I think I’ll order something else for my second round. A Cannes Bronze Lion winner, btw. Jump for the video stupidity from the campaign.

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