P&G Marketing Guy: We need to get our old lady deo Secret into the pits of more of today’s “hip”chicks. What’s hip with teen girls these days? Ad Agency Guy: Uh, piercings, vampires, skateboarding… P&G Guy: That’s it! That’s fucking fearless, fabulous and feminine (actual copy from the first line of Secret’s Wikipedia page)! But I don’t want one of those skrungy chicks who dresses like a boy in the ad. Ad Guy: No problemo. We’ll get some preppy private school model, dress her pretty, and do a time-lapsy shoot and just retouch the board to her feet. P&G Guy: Aces! Sushi? (scanned from People, click to enlarge)
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