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	<title>ANIMAL &#187; Sound Advice Project</title>
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		<title>How to Talk To Kids About Drugs&#8212;Bracelets</title>
		<link>http://animalnewyork.com/2009/03/how-to-talk-to-kids-about-drugs%e2%80%94bracelets/</link>
		<comments>http://animalnewyork.com/2009/03/how-to-talk-to-kids-about-drugs%e2%80%94bracelets/#comments</comments>
		<pubDate>Mon, 16 Mar 2009 15:18:44 +0000</pubDate>
		<dc:creator>Copyranter</dc:creator>
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		<category><![CDATA[Sound Advice Project]]></category>

		<guid isPermaLink="false">http://animalnewyork.com/?p=8432</guid>
		<description><![CDATA[Bracelets. Is there anything they can&#8217;t do? This seems way to fucking cutesy to me, but I&#8217;m no dad so what do I know? The Sound Advice Project, with help from Los Angeles-based ad agency Ground Zero, created an interactive method for parents to &#8220;talk&#8221; to their kids about drugs. First, worried grown-up goes to [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://animalnewyork.com/wp-content/uploads/2009/03/soundadvice.jpg" alt="soundadvice" title="soundadvice" width="500" height="334" class="alignnone size-full wp-image-8435" /></p>
<p>Bracelets. Is there anything they can&#8217;t do? This seems way to fucking cutesy to me, but I&#8217;m no dad so what do I know? The Sound Advice Project, with help from Los Angeles-based ad agency Ground Zero, created an interactive method for parents to &#8220;talk&#8221; to their kids about drugs. First, worried grown-up goes to the non-profit&#8217;s <a href="http://www.thesoundadviceproject.com/" target="_blank">website</a> and records a personal message for their maybe-user kid. The audio is then converted into a sound wave, which is converted into a 3D bracelet. Parents art-direct the bead and cord colors and then purchase the custom bracelet for $18. So, the pie-in-the-sky outcome here is that your words stay with your little dope fiend all the time. The Project offers soundbite suggestions like &#8220;You mean the world to us,&#8221; and &#8220;I believe in you&#8221; These seem too passive-aggressive. How &#8217;bout&#8221; PUT THE FUCKING METH PIPE DOWN!&#8221; Seriously, I don&#8217;t see too many boys wearing one of these&#8230;maybe the teen can use it to tie off his arm? Related:<a href="http://animalnewyork.com/2008/07/hey-jerks-help-the-kid-tie-his" target="_blank"> NYC anti-drug kiosk shows kids how to tie off their arms</a>. |via: <a href="http://creativity-online.com/work/view?seed=a0abd2ba" target="_blank">creativity online</a>|</p>
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