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10.17.14 Bucky Turco

Earlier this year, a for-profit company named Wat-aah! staged a very public press conference with First Lady Michelle Obama to promote its high-end brand of bottled water, which is marketed to children with street art. “Wat-aah!’s mission is to make water undeniably cool and desirable among kids,” reads their about page on their Facebook. The company […]

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