Panasonic Already Pulling Plug On Technics

Despite all the mixed messages, the internet has come to accept that Panasonic is ceasing production of its iconic Techincs series of turntables, but did anyone expect them to stop stop selling them before the holiday? The company is currently only offering the SL-1200MK5 on their website and its back ordered. Read more »

Turntablism Is Dead, This Time It’s Official!

In what must have clearly been a very unpopular decision that Panasonic wasn’t keen on publicizing too much, leading to lots of speculation, half truths and not so accurate updates, the entire series of Technics 1200 turntables are being discontinued. Read more »

Turntablism is Officially Dead

Although it’s been struggling on life support for the past few years, turntablism died this week with Panasonic’s announcement that it’s ceasing production of its legendary Technics turntables, the world’s most sacred player of vinyl records (and Serato plates). The company says it’s too niche to sustain. Sadly, there’s not one other brand out there that comes even close—sorry Vestax, Stanton, and Numark—so better scoop up the last few models before they get even more expensive than they already are. UPDATE: Technics not dead!

Ad Creep Update: Power Lines

Ad Creep Update is a regular feature on ANIMAL documenting the spreading epidemic of advertising media placement into every nook and cranny of your daily life. How Panasonic was able to pull this off dumbfounds me. But, apparently they actually did it. Saatchi & Saatchi erected these electrically hazardous ads (click gallery) in some Indonesian city to indelibly sell the need for its nose hair trimmer safety cutting system. From the press notes: “With thousands of sensory nerves fibers in the nostrils, trimming nose hairs can be as risky as cutting live wires.” Yeah, not quite, but point taken. I would have gone with photos of real men to make the effort fully disgusting. |Images via: comunicadores|