Shake Shack, a fast food-ish chain based in NYC, just released a new t-shirt with Staple Design, a creative collective that refuses to give up its pigeon motif. While some of you may be wondering what the fuck hamburgers and milkshakes have to do with a cool-guy brand, stop. You’re thinking too hard. None of that matters anymore. Corporate collaborations, no matter how preposterous, reign supreme in the streetwear realm and where else will you find two scenes that attract crowds to wait on line for products most reasonable people would never?
Proving that any collabo is possible in the cool guy-streetwear world, check out this seemingly standard coffee mug. It's actually a partnership between Japan's Fragment Design and mega-café chain Starbucks. It comes with the slogan "Kickback with Blend at B-Side" and Fragment Design's signature, Schutzstaffel inspired logo. The limited edition…
Why is this man wearing the Victoria Line subway seat pattern, sitting in a Victoria Line subway seat? It's been "Done." "Everything's been fucking done before. That's kind of how the name came about" says Will Rowley-Conwy to ANIMAL, the original founder of streetwear-ish t-shirt company Done London. The 24-year-old…
Critics are saying a chicken sandwich from Fuku is “worth the wait.” No disrespect to Fuku, but I disagree. I’m not an economist, so my judgement that waiting in line to buy a chicken sandwich from Fuku is a poor investment of time and resources is an amateur one. I…
