August 7, 2014 Sophie Weiner

Having trouble reinforcing your closely held prejudiced beliefs? There’s an app for that! SketchFactor, which will be released Friday, helps users avoid “sketchy” (shady? dangerous? what?) areas of the city. Created by Allison McGuire and Daniel Herrington, the crowdsourced program will aggregate the collective feelings of people who own iPhones about “sketchy” neighborhoods. McGuire told Crain’s that the impetus for […]

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