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05.26.10 Copyranter

Although NYC Health ÜberNanny Thomas Frieden—and his cancer tumor matchbooks—has moved on to run the national CDC, his replacement, Thomas Farley, has comfortably stepped into Frieden’s nurse shoes, proposing a ridiculous ban on smoking in public parks. […]

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05.18.10 Copyranter

Thank you, India! Oh, we’ve seen silly anti-smoking ads here on ANIMAL before. But these, by Mumbai’s Network Advertising, are stupefyingly silly. Top-notch Photoshop work there on the human cigarettes. To make them even more tragic, why didn’t you also fake-light their heads on fire? The agency produced and placed these ads pro-bono “in the […]

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04.26.10 Copyranter

Of course, it wasn’t done by an ad agency, or worse, the government. It was directed by New Yorker Michael Krivicka, and features the “human orchestra” Kenny Muhammad beatboxing in Washington Square Park. […]

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03.24.10 Copyranter

Currently, there’s a шторм-дерьма (“shit-storm” in Russian, according to Babelfish) going on in Moscow over this new graphic anti-smoking billboard campaign. Earlier this month, another execution—an anti-secondhand smoke board featuring a baby being ashed—really sent Muscovites into a tizzy. Here, wow! Russian cigs must burn super-Kelvin hot. […]

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09.22.09 Copyranter

The first rule of Smoker Fight Club is… Oh, would mayor Benito Bloomberg and his health kommandant Thomas Farley love to run this bloody violent UK anti-smoking ad non-stop on the inside of every City toker’s eyelids. It’s for England’s National Health Service as part of a two-month campaign targeting men 35-55 in Birmingham East […]

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08.26.09 Copyranter

South America’s all-out creative war on smoking continues. Previously, F/Nazca Saatchi & Saatchi in Brazil made a—Cig Heil!—13,000 cigarette Hitler. Then Oglivy & Mather in Lima constructed an incredible 15,000-butt billboard. Now, on behalf of ADESF, Neogama/BBH in São Paulo spent nine months (according to their press notes) constructing these digital 3-D war dioramas dramatizing […]

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07.13.09 Copyranter

If you smoke, you’re not just committing suicide, you’re knowingly murdering everybody and basically killing the entire world, at least according to ad agencies desperately trying to win awards under the guise of doing “unselfish” pro bono work. These lazy first-idea second-hand smoke ads, via DraftFCB + ULKA in Mumbai for the Cancer Aid & […]

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