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July 29, 2014 Sophie Weiner

After the mass media kerfuffle over Facebook’s Emotional Contagion Experiment wherein the company manipulated 600,000 users’ feeds to study their emotional responses, dating megasite OKCupid made the unlikely choice of transparency regarding its own user testing. In a casual blog post, OKCupid announced the findings of three specific studies. The New York Times described the experiments: In one test, [OKCupid] […]

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June 3, 2014 Sophie Weiner

From the creators of the dog treat box subscription service BarkBox, here comes BarkBuddy, described by co-founder Hendrik Werdelin as “Tinder for dogs.” It’s a cute comparison, but unlike Tinder, only one side of the connection gets to make a decision, and also unlike Tinder, it might actually make people happy. BarkBuddy has invited shelters around the country […]

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