According to Intel’s new “Sponsors of Tomorrow” ad campaign, the New York Times will be even less recognizable in the year 2040—as if it can survive that long—and there will be a woman president that gets advice from dolphins. |Technologizer via AAA|
by Bucky Turco on May 12, 2009 at 4:00 pm
Editor-in-Chief:
Promote something of ‘value’ and you can even turn a promotion into ‘content’
I have heard the 90/10 rule works best, but the point is, whether its 80/20 or 90/10 or 75/25 doesn’t matter as much as how VALUABLE is the CONTENT you are delivering 
If you follow 99/1 and your 99% content is irrelavant, untimely, and just plain valueless to your readership, you really don’t have a 99/1 ratio 